I stumbled across this music video and thought I have to share this with as many people as possible. It’s so innovative in its formation and I was actually disappointed when it ended…this doesn’t happen often. Clever videos and adverts are part of the new witty culture we have in the media industry and this video demonstrates the reason for their success. Check it out!
Social media is everywhere. Everyones using it. Everyone who’s not using it should be. Even I wasn’t doing a module on web communication I’d still be completely enthralled in Facebook, Twitter and Blogging. I genuinely enjoy meeting new people, having interesting conversations and sharing and gaining information. So what better way than social media engagement?
I must admit, I didn’t use Twitter before taking this unit. I thought Facebook took up enough of my time already so tweeting would just distract me even more. This is still half true. The key, I’ve found, is to listen, engage and build relationships. When I’m not using Twitter as a distraction tool, I actually look at trends in tweets and respond to people and start opinion building. This is a great way of getting involved in the wide conversation. A recent example is the MP’s expenses topic, by which I tweeted and linked a comment to the BBC news site. I then was able to see trends on this topic and gain more information than what I already had. I think my problem before was that Twitter was something new to me and I wasn’t aware of how to use it productively and therefore not too bothered in learning. Now I understand the reasons behind it. It’s actually a great way of following trends, creating relationships and forming opinions.
Blogging is something I have struggled with a bit more. I like to write but when given a topic and ‘rules’ as such, it’s hard to find the motivation, for example, the ‘ethics of journalism’ that I didn’t engage with as much as I would have liked. I found it hard to find the right information and create something interesting from it.
I like the creativity behind blogging, being able to impart your own spin on subjects and I learnt that I can actually inform readers on subjects.
Social media is a core part of our daily lives. It is a rare sector of the economy that seems to be booming in the midst of the recession. And I love it.
First, we’d better ask: what exactly is a feature? The best approach, I think is to compare it with a news report.
Well, according to Hennessy (2006) skills that are common to the production of news reports and features are the need to appeal to a wide audience in the sense of purveying accurate information in an interesting way.
Still, the neatest way to illustrate what’s news and what isn’t is: ‘man bites dog’ is and ‘dog bites man’ isn’t. News is about recent events, previously unknown (says the dictionary). Ideally, a news story is objective. A feature does not have to be. It is more focused and distinctive. It still aims to inform but may also narrate, describe, explain, persuade or entertain, and sometimes all five.
There is usually a standfirst, which brings the reader a context for the rest of the story. It is then the lead that really sets up the narrative. There is usually more room for a feature, therefore more scope for imagination and originality of expression so the format is less structured for the rest of the piece.
Personally, I see a feature as being more of a story, with more opinion behind it but this isn’t always the case. Luckily, a feature is quite noticeable without having to think too much about the features (of a feature)!! But when you actually do think about it, it’s agreeably hard to distinguish what’s what! There’s also different kind of features; news feature, opinion feature, arts…the list goes on. Features can also be seen in lots of different mediums; newspapers, magazines, online…with our ever expanding media world a feature can appear almost anywhere.
In basic terms, a feature provides readers with a written analysis of a certain topic. These articles are intended to serve readers with the writer’s interpretation of a story, unlike news stories, which simply provide the facts.
Does that answer the question? I may have to write a feature on this…
Good old Charlie has been all over the press again recently showing us what he does best. Being an absolute diva. To mark the end of his career in Two and a half Men I have comprised a list of his top ten quotes to express the true Charlie!
1. “I have real fame. They have nothing. They have zero. They have that night and I will forget about them as the last image of them exits my beautiful home.”
2. “I have a disease? Bullsh**! I cured it with my brain, with my mind…this bootleg cult arrogantly referred to as Alcoholics Anonymous supports a 5% success rate. My success is 100%.”
3. “You have the right to kill me, but you don’t have the right to judge me…that’s life. There’s nobility in that…there’s focus. It’s genuine. It’s crystal and it’s pure and it’s available to everybody, so just shut your traps and put down your McDonalds, your vaccines, your Us Weekly, your TMZ and the rest of it.”
4. “He may be nails, but I’m frickin’ bayonets…battle-tested bayonets!”
5. “I’m dealing with fools and trolls. I’m dealing with soft targets and it’s just strafing runs in my underwear before my first cup of coffee…they lay down with their ugly wives and their ugly children and just look at their loser lives and then they look at me and say, ‘I can’t process it.”
6. “I have cleansed myself. I closed my eyes and in a nanosecond, I cured myself. It’s the work of sissies.”
7. “I will out live you! I will piss you off!
8. “I’ve spent, I think, close to the last decade effortlessly and magically converting your tin cans into pure gold.”
9. “I fire back once and this contaminated little maggot can’t handle my power…I wish him nothing but pain…clearly I have defeated this earthworm with my words…imagine what I would have done with my fire-breathing fists.”
10. “The Goddesses? Let me just say this about The Goddesses…I don’t believe the term is good enough, but when you’re bound by terrestrial descriptions, you must use the best choice available.”
A reporter is ‘a man without virtue who writes lies…for his own profit.’ By Dr Samuel Johnson.
It is for this reason that there needs to be clearly defined rules within journalism. Reporters needs a law to abide by otherwise they’ll stab everyone in the back even more so. There are four main aspects of ‘journalism ethics’ that reporters must abide by in order to meet the ethical standards required to work in the UK. These are a few things I didn’t know…
Defamation of Character
Defamation is the act whereby a individual or groups reputation has the potential to be negatively impacted by information publicised. This is only unlawful if the statements are untrue, either by slander or libel.
Contempt of Court
This is especially relevant when a person has been arrested but not officially charged with a crime. Only certain information is allowed to be publicised so as to avoid a media frenzy. The information allowed to be reported is Name, Address, Age, Occupation and the alledged crime (if over 18).
The media follow people so they can get that shots for gossip magazines and papers. Much like the defamation they are often taken to court for this. They have to justify their reasons for intruding.
Reporters have to be careful when it comes to plagiarism just like anyone else. They can’t use other journalists information and they certainly don’t want to pick fights in this kind of industry.
And there we have it; the codes and conducts!
On my quest for some daily intake of news I came across one of the most shocking stories of the year so far on BBC news.
“New Zealand’s prime minister says at least 65 people have died after a 6.3-magnitude earthquake hit Christchurch.”
The earthquake looked like it had caused more damage than the country had seen for a long time. From the footage its hard to believe that only 65 people have been killed from this disaster.
The tremor caused widespread damage as it occurred at a shallow depth of 5km (3.1 miles) during lunchtime when Christchurch was at its busiest. The photos that have over-ridden social media sites show it all.
Without these social media sites I wouldn’t have got all the information I wanted regarding the disaster. Tweets informed me of the best sites to go to and Facebook discussions told me what was going on and people’s thoughts on the matter. I also found out about how we can help.
Donations are being made to RedCross.
Everyones thoughts are with the Kiwi’s, even the Queen’s who said “My thoughts are with all those who have been affected by this dreadful event.” It isn’t the first time this has happened so I know they will pull back through.
City Mayor Bob Parker talks of how; “This is a terrible, terrible toll on our city.”
“There is no power in most of the city; there is no water in most of the city,” he added. It is unimaginable how they are functioning. Makes you truly realise the comforts that we take for granted here.
The eyewitness accounts bring it all home, which I found here. “We watched the cathedral collapse out our window while we were holding onto the walls.”
These people have been through such tragedy and if all I can do is spread awareness and get some people to donate then I still feel like I haven’t done enough but it’s a start. Do donate.
Fourteen-year-old Mattie Ross’s (Hailee Steinfeld) father has been shot in cold blood by the coward Tom Chaney (Josh Brolin), and she is determined to bring him to justice. Enlisting the help of a trigger-happy, drunken U.S. Marshal, Rooster Cogburn (Jeff Bridges), she sets out with him — over his objections — to hunt down Chaney.
The latest Coen Brothers’ film was another one of their true works of art. Its western, yet, contemporary style offers a a hugely entertaining spin to an old novel. I must admit, I didn’t have a clue what I was going to see. Just turned up knowing Matt Damon was featuring and what the film title was. I am massively influenced by what peers say about films and after hearing Radio One give it great reviews I thought why the hell not!? It would make a nice change to the Rom-coms I normally opt for.
I wasn’t disappointed. True grit was full of exciting moments (if not a bit gruesome) and I was certainly not bored, which is a must when seeing a film I’m sure you know. There were moments when I got emotional, moments where I laughed and plenty of sitting on the edge of my seat. It is the character of Mattie Ross that really impressed me. She plays a confident and assertive young girl who just wishes to seek the justice for her father’s murder. The actress plays this part brilliantly. She continuously outwits her male counterparts, much to the amusement of the audience.
The relationship between the characters is what adds the best aspect of the film, as they experience major obstacles on their search for the murderous Tom Chaney. At one point they nearly give up but it is the determination of Mattie that continues their voyage. Tom Chaney, can I just mention, starts as quite a terrifying character but he even is subject to Mattie’s quick wit and sarcastic attitude.
It’s a forceful film but in all the right ways. The violence is not really an issue for those who don’t like blood and gore, as the emotional attachment around it makes it watchable somehow. All the actors play their roles fantastically and I would recommend to anyone.
I don’t want to spoil too much so all I can say is that it is a must see this year!
Unemployment has risen AGAIN.
I’ve recently started to think about what to do with my life. End of uni is fast approaching and I literally have no clue what I want to do. I thought back to what the Christmas holidays were like at home and decided if I couldn’t last three weeks in Epsom then how was I going to get through the Summer and beyond?! I then came up with the idea of staying in Bournemouth over the Summer; maybe get a little job and hit the beach 🙂 great plan! Then Radio One informed me that unemployment had risen again. GRRRR. In a place like touristy Bournemouth this would have great effect I’m sure.
It was true. I began surfing the web for job vacancies around Bournemouth and managed to find a VERY minimal response. Unemployment rose by 44,000 to nearly 2.5million in the last three months of 2010 according to national statistics. Why can noone get work?? I then found out that it had mainly affected youths…fantastic.
With the UK back in growth mode after the recession – albeit fragile – businesses are more likely to up the hours of exisiting staff rather than employ new people. Looking ahead analysts think the situation may get worse before it gets better! So good luck Laura I thought.
People are trying to get part-time jobs because full-time ones are so hard to find. Maybe this is the route I’ll have to go then I can spend the rest of my time catching the rays. Ohh deeear!
Back to the drawing board it is…